Step 1:
Go to Settings in the lower-left corner.
Step 2:
Under Automation, click Drip Campaigns.
Step 3:
Open the Buyers tab.
Step 4:
Click Add Buyer Drip Campaign.
Step 5:
Under:
Create Drip For Module
select:
Buyers
Step 6:
Enter a campaign name that your team can easily recognize.
Example:
Buyer Criteria Follow-Up
Step 7:
Set the delay for the first step.
Example:
5 minutes after drip activation
Step 8:
Choose an action for the step. Available actions include:
Send SMS
Create Task
Drop RVM (Ringless Voicemail)
Send Email
Add Tags
Activate Another Drip Campaign
Step 9:
If sending an SMS, you can:
Select an existing SMS template
ORType a custom message
Example:
Hi [First Name], this is Laryn from REsimpli.
You can also use dynamic fields to auto-populate buyer information.
Step 10:
(Optional) Add internal reminder tasks.
Example:
Call buyer to confirm buying criteria
Step 11:
Add additional follow-up steps if needed, such as:
More SMS follow-ups
Emails
RVMs
Tags like:
Non-Responsive Buyer
Step 12:
(Optional) Activate another drip campaign at the end of the workflow.
Step 13:
Save the drip campaign.
